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October 2002
A Comparison
| BEFORE Freedom from Shopping: |
AFTER Freedom from Shopping: |
Make constant shopping trips to replenish your needs.
Slip out of work to shop (if you can), leave work early to shop,
get home late after shopping, and/or spend lunch breaks and weekends catching up on shopping.
Shopping, shopping, shopping! It takes time...
Slowly navigate parking lots full of cars and people.
Struggle with shopping carts and baskets.
Get tempted to impulse-buy things that you don't want, don't need,
that are fattening or unhealthy for you, and that bust your budget.
Weave up and down crowded aisles searching for things you need.
Scan confusing arrays of products to select the one you need.
Hope you can get a good price for a product when you run out of it.
Pick up germs as you handle doors, shopping carts, products, etc.
Try to pick the right checkout line, and wait in it.
Avoid temptations in the checkout line.
If you have kids, keep them away from the candy.
Load and unload your car and haul your purchases into the house.
Do this several times a week, day in and day out, during all kinds of weather.
Keep doing it as long as you can foresee, because there's no better way.
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When MakeLifeEasy notifies you,
check what you have on hand and update inventory in your MakeLifeEasy database.
Receive customized offers from merchants offering a selection of products
that you will want to select from, when you need them, at discounted prices.
When you're ready to order, make changes and adjustments to the offers, and accept the offers.
Receive packages from merchants filled with what you need when you need it.
Or, in some cases, you can pick up your pre-packaged order in the store.
Visit stores occasionally for the items you need to purchase yourself.
Buy only what you need, when you need it, at great prices.
Avoid impulse buying, germs, hassles, and frustrations.
Have more time for the things you want to do!
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It will take some time and effort to switch from irrational shopping to planned, rational shopping.
But make the trade-off: Do you just want to keep shopping the way you are doing it now?
For the rest of your life? How many years is that?
Or do you want to make an investment of your time now to get a big payback in the near future?
Why Must You Be Involved In Every Decision?
Many of these are little micro-decisions:
- Should I buy this can of baked beans for 59 cents or this slightly larger can for 79 cents?
- Should I buy this brand of soup for 2.5 cents per ounce or this brand for 2.7 cents per ounce?
- Should I buy this flavor or this flavor?
These seem like important decisions because they have to be done,
and there's no one else to do them but you.
But what if you had an assistant that you could train to make these little decisions for you?
Someone you could afford to pay? Don't you think that's possible? Of course it is!
MakeLifeEasy is that assistant.
In a way, your merchants become your assistants, too, because, through MakeLifeEasy,
they come to learn exactly what you want and how to best serve you.
What is Your Time Worth?
Shipping costs on on-line purchases are an illusion.
When you factor in the gasoline, oil, and wear and tear on your vehicle,
the amount of time you spend going to and from the store, and other factors,
paying a few bucks for a delivery charge is a great bargain!
The problem is that most people don't know the value of their time, so they squander it.
Professionals who charge by the hour, and who have more work than they can handle,
know full well that if they spend an hour in the store, they're going to lose $150 or whatever their billing rate is,
in order to save a few bucks. That makes no sense.
For that matter, anyone who is paid hourly, and who works a lot of overtime,
has limited remaining time for the pleasures of life.
So why spend 45 minutes in the store just to save five or ten bucks, when you're getting paid $25/hour.
Does that make sense? It's illogical.
Even if you're not paid hourly, what is obvious is that your time just as valuable.
Spend the time doing something you want to do. You're worth it!
What is the price you pay for saving this time?
Well, you will spend a little more time at home and/or on the computer,
to occasionally check and update your inventory, and you'll make more purchases on-line.
But there's a payback to doing it this way: you're not throwing away valuable data,
so all your purchases can be recorded and analyzed to save you more time and money in the future.
It's hard to say, but we'll guess that you'll get paid back all the time you spend at the computer, and more.
That's why businesses purchase this way, after all.
In Conclusion
Join the Freedom from Shopping Alliance if:
- You're interested in a world after freedom from shopping:
less time in stores, less hassle and frustration, better buying decisions, and more savings.
- You're willing to turn over small purchasing decisions to your computer
and to merchants whom you can trust.
Of course, you can always override the suggestions and make the final decision yourself.
- Your time is valuable enough to you that you don't like to spend so much of it shopping.
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